Free resource · Website Starter Guide

    Planning a Website? Start Here.

    What to decide before you hire anyone, so your new site brings in calls and bookings instead of just looking nice.

    What should my website actually do?

    Pick the one action that matters most — call, book, buy or enquire — and design every page around making that easy.

    What should I prepare before talking to a developer?

    You don't need technical knowledge. Bring:

    • A short list of the services you sell and who buys them
    • Your logo, photos and any brand colours you already use
    • Two or three websites you like, and why
    • Who will update the site after launch

    Which pages do most small businesses need?

    Usually a homepage, a page per main service, an about page and a contact or booking page. Start small and add pages when you have something to say.

    How do I get found on Google and in AI answers?

    Clear page titles, one topic per page, plain answers to the questions customers ask, and a fast site on mobile. These matter more than tricks.

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    Download the Full Free Guide

    The Website Starter Guide includes:

    • A one-page planning worksheet
    • A checklist of content to gather
    • Questions to ask any web developer

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